Melita Business, the leading business telecommunications provider in Malta, renewed its support for the Lifecycle Challenge during the latest fundraising ride from Petra in Jordan to Jeddah in Saudi Arabia. Throughout the journey, participants were able to stay connected through the provision of SIM cards and data connectivity.
Titled “Rose to Red”, this year’s 2,000 kilometre ride from the rose-red city of Petra to the Red Sea gateway that is Jeddah, provided a real test of endurance while also rewarding riders with breathtaking views of the stunning landscapes of Jordan and Saudi Arabia.
Malcolm Briffa Chief Officer, Business and IoT at Melita said, “Melita Business has been the connectivity partner of the Lifecycle Foundation for several years, helping the cyclists and their support team to stay in touch with each other and with friends and family in Malta and elsewhere. The money LifeCycle raises to support patients suffering from renal failure and scientific research into its causes and possible cures has been of great benefit to hundreds of families and remains a cause well worth backing.”
More information on the Lifecycle Foundation is available at https://lifecyclefoundation.com/
